Go Savvy Events + Conference Direct


About Us

Go Savvy Events is a conference and event management company, and we cater events in healthcare, pharmaceutical, mental health, and wellness. We can take care of your event needs and work seamlessly to bring your vision and event ideas to life!

ConferenceDirect is one of the largest and most respected meeting and event management firms in the world. As an ConferenceDirect Associate it guarantees you have a partner that will help you reduce costs, increase revenue, minimise risk and enhance attendee experience.

We would love to get involved in your event from the beginning to execution and make sure everything is planned and runs smoothly making it a memorable event. We will also get involved at any stage of the event planning process, from sourcing the best-fit venues, facilitate the bidding process and help negotiate contracts. No matter what you need we are here to listen, as after all it is your event, we will be right by your side with a savvy pair of hands to exceed your expectations.

We can manage national and international conferences & workshops, exhibitions, awards ceremonies, charity events, awards ceremonies to employee incentives, team health & wellness days, and team building.

About Me

Sandra has an educational background in Hospitality and BA Honours Degree in Tourism Business. She has over 17 years of experience in the travel & tourism, hospitality, and events industry. Before joining ConferenceDirect she had a diverse career background working on a renowned global cruise liner as, a travel consultant, incentives, hotel sales, marketing, event operations, and hospitality. She has extensive knowledge of Ireland and planned and executed corporate incentive programs throughout the island of Ireland. In addition, she worked as a Project Manager for a Medical Communications company planning and delivering healthcare conferences & events throughout the U.K. and Europe.

She is a highly motivated and savvy negotiator and has intensive experience in travel management, logistics, operations, and meticulous planning of events from concept to completion. She always delivers excellent customer service and nurtures positive relationships with venues & suppliers which contributes to the success of any event. She would be your trusted global partner every step of the way and, no matter if you are looking for the best-suited venues, hotels, or if you are planning an event, big or small, she would be passionate to ensure all your needs are met and exceeded.

Single Point of Contact

As your ConferenceDirect Associate, I am your single point of contact for everything from planning your event and sending RFPs to negotiating contracts and analysing after-event statistics.

Seasoned Negotiator

I understand every detail of hospitality-related contracts and help protect clients against potentially costly, and often overlooked details of these complex agreements.

Experience You Can Trust

I have a proven track record and years of industry experience. But more importantly, I’m ready to help you save time and money while increasing attendee satisfaction and maximizing your event ROI.


We will ensure sustainable practices to produce conferences and events that deliver each client’s objectives and results. We follow the Sustainable Development Goals, SDG, that were adopted by all United Nations Members.

Event Management

Planning an event can be time-consuming and stressful and that’s where I can help you. Whether you are looking for assistance with managing your conference or need help in designing, and delivering gala dinner & awards ceremonies, charity events, employee & cruise incentives, training days, or team buildings.  I can offer a hassle-free, start-to-finish project management service and this can give you time to focus on your business.

Mental Health & Wellbeing

The World Health Organisation states that ‘Mental health is a state of mental well-being that enables people to cope with the stresses of life, realize their abilities, learn well and work well, and contribute to their community.

Therefore, companies should be actively supporting and having a more open culture toward employees’ mental health and well-being. Below are key benefits for both employer and employee:

  • The workplace comes with a happier environment and people will be attracted to work for you, meaning you can get the best talent out there.
  • Employees are much more motivated, and productivity improves.
  • Employees will feel valued making them remain loyal, and this will reduce staff turnover.
  • Employees take fewer days off and if they have mental health symptoms, they can stay off work and get support through their workplace mental health resources.
  • The company’s culture and reputation are enhanced and will stand out from the crowd.

Whether you would like to organise a mental health conference, an in-house event or launch a new wellness initiative, kick start a wellness week or encourage employees to take care of their health. We can be right beside you to plan your next event ensuring to meet your business objectives. We will offer expert knowledge of mental health & wellbeing initiatives, programmes that will engage and ignite your employees.

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